Who Does Your Boss Trust More – You Or Google?
We live in a world where we are more likely to listen to the phone in our hands than friends or colleagues. According to research from BI Norwegian Business School, this is the tendency for certain people in leadership positions, putting themselves at a disadvantage.
Could LinkedIn Stop You Getting Your Next Job?
Instead of making themselves more attractive to employers, job seekers who used the platform excessively found they were often unsuccessful in their applications. New research shows us why...
How To Be An Instagram Influencer
Research shows that posting too regularly leads to general mistrust from followers. To boost engagement, a more emotional personal approach is needed.
Is Nationalism The Key To Business Success?
Research reveals that claiming to be patriotic can help boost a company’s performance. But is nationalism the key to long-term success?
Attractive Social Media Influencers Hinder The Success Of Products
Celebrity endorsements were the original form of influencer marketing. But does using influencers as part of your product promotion automatically ensure product success? It’s not as simple as you might think. New research shows that attractive influencers might just ruin your chances.