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Category: Tech & Innovation

Advice and research on improving business by using better tech and new technologies including big data, AI, the 4th industrial revolution, 3D printing and more.

Many of us have bought something because an influencer told us to, but will consumer trust fade as influencer advertisements grow?

How To Be An Instagram Influencer

Research shows that posting too regularly leads to general mistrust from followers. To boost engagement, a more emotional personal approach is needed.

Innovation Still At Peak Despite Remote Working

Innovation Still At Peak Despite Remote Working

It looks like remote working is here to stay whether we like it or not. Research has highlighted that, for innovation to remain high, it is more important than ever for managers to ensure the right communication methods are used.