Tag: Edelman Trust Barometer

CEOs should resist weighing in on every possible opportunity to gain attention and instead focus on supporting relevant societal issues

How To Take A Political Stance As A CEO

More and more business leaders are speaking out on environmental, social, and political issues which are often not directly related to their business. This phenomenon is referred to as ‘CEO activism’. But how can CEOs ensure the stance they take doesn’t backfire?

kerryruffle March 2, 2022 Leave a Comment

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Tag: Edelman Trust Barometer

How To Take A Political Stance As A CEO