The Influencers: Will McTighe on Personal Branding, LinkedIn Growth, and the Human Side of Digital Influence

Will McTighe is a B2B marketing whisperer, helping founders, executives, and creators build influence that translates into business and revenue. This episode of The Influencers explores McTighe’s best insights, from effective LinkedIn practices to human-centric content, audience growth, psychological triggers for engagement, and how everyone can turn presence into momentum and business value.

Is Emily Still Welcome in Paris (or Rome)?

Are Americans still safe - welcome, even - across Europe? Not physically unsafe in the narrow sense, but socially comfortable without the sense that a passport has become a liability. As attitudes shift in response to geopolitics, trade, and rhetoric, the experience of being “the American” is changing.

What Makes The Perfect Professional Headshot?

The business headshot has evolved. And the psychology behind it has become far more interesting. What once felt like a purely cosmetic exercise is now part of what organisational psychologists increasingly describe as digital first-impression management. Your headshot is no longer just a photograph. It is your opening sentence.

Why We All Sound the Same On Linkedin, And Why That Should Worry Us

Our LinkedIn feeds are filled with reflection. Gratitude. Lessons. Growth. Quiet triumphs. Carefully framed struggles. Everyone pauses. Everyone learns. Everyone emerges stronger. And everyone sounds exactly the same. Why has a platform with so much collective intelligence converged to sameness, and how can we fix it?

The MBA In 2025, And What It Implies For 2026

How has the MBA performed in 2025, and where is it heading in 2026? From career outcomes to the impact of AI the MBA offers leverage - professional, personal, and psychological - in a world where adaptability may be the most valuable asset of all.

Why Working Through The Holiday Season Can Backfire For Everybody

It usually starts with a short email. “Just checking in over the break…” Sometimes it’s framed as helpful. Sometimes as dedication. Occasionally as reassurance that nothing is falling through the cracks. But over the holiday season, that message carries more meaning than its sender often realises. Not dedication, but dysfunction.